As you all know digital signs have become very important in every possible sector these days. The main reason is that digital signage software makes it easier to operate and understand. One of the fastest growing sector is Healthcare industry. The industry is growing so are the needs. One of such needs is to communicate with patients and other employees - in case of emergencies etc. Many companies have adopted healthcare industry as one of its important clients for digital signs. These are extensively used in lobbies, waiting areas, patient rooms and various other areas.
A well researched fact states that though this industry does not show much signs of successful integration of the digital signage systems and software but the ratio is actively increasing responding to good signs. Healthcare, nowadays involves lot of technological advancements. One of these is their marketing campaign driven carefully via Digital Signage Software. Areas of use: 1. In lobbies to interact with people in various parts of hospital. For example - inner communications that can be between 2 doctors or other professionals. 2. In patient's room to get a record of videos or other medical procedures or files. Recent example is a system for Holzer Health System in Ohio. 3. As a wayfinder in different areas of hospital. This must include certain specific maps, graphics and may even require to provide the facility to get the directions printed or download in their smartphones. 4. A unique idea can be launch a donor wall - containing the details of the financial back support of the hospital. Even images can be included in the same to attract more viewers. 5. Emergency rooms can be another place where digital signs can play a major role. In this, patients are provided with a four-digit code at the time of check in. These codes are then displayed, giving patients estimated wait times for a room assignment. Hospitals might extend signage to patient's room as well. In the emergency, for example, signs installed near the doors to patient rooms can display patient status information, visible to physicians as they walk around the corridors. There might be some problems being faced by people but healthcare providers are looking forward to the digital signage software for the marketing purposes. Waiting areas and lobbies with digital sign boards highlighting the services and general information can be best marketing strategy being adopted in the coming years. Let's see what is going to be the future of Digital Signage Software in the healthcare industry.
0 Comments
|